UK’s hottest used automobiles, based on new research

British drivers’ search histories for the previous 12 months recommend they like second-hand Kia Sportage, Audi A1, Ford Fiesta or Nissan Qashqai. There are over 1,000,000 month-to-month searches for used automobiles within the UK. The preferred ones bear an Audi, Ford or BMW badge, whereas the least thought of ones are Saab, Dodge and Daihatsu.

That is based on a brand new research by European automobile elements market Ovoko. Utilizing Google Key phrase Planner, they analysed UK on-line search volumes for 47 automobile producers and 1,610 of their fashions from July 2023 till June 2024.

High ten most searched used automobiles within the UK

Kia Sportage ranked first as probably the most desired automobile for British drivers procuring the second-hand automotive market. Each month, they seek for a used Kia Sportage automobile 15,407 occasions. It’s Kia’s hottest pre-owned automobile to purchase. This reasonably priced and compact SUV is good for households, with newer fashions providing gasoline effectivity and premium options like touchscreen dashboards normally reserved for rather more costly configurations. In accordance with the Korean agency’s UK web site, costs for used Kia Sportage fashions from the post-2018 generations begin at £9,895.

The Korean producer sells solely 25 fashions on the UK market, which is at the least half the choice of different prime ten most searched makes. After Sportage, Sorento is Kia’s second most desired used automobile, with 4 occasions fewer month-to-month searches (3,682). Kia Ceed, Kia Niro and Kia Picanto are the producer’s subsequent hottest fashions, with 2,744, 2,562 and a couple of,460 enquiries per thirty days, respectively. Kia is the sixth hottest make for used automobiles within the UK, spurring a complete of 55,465 searches each month.

Audi A1 is the UK’s second most searched used automobile mannequin, with a mean of 13,632 month-to-month searches. This premium supermini appeals to metropolis dwellers and younger professionals in search of a sportier car that mixes luxurious options with a compact dimension and gasoline effectivity. The automobile maker’s UK web site lists Audi-approved, pre-owned fashions of newer generations beginning at £10,950 whose preliminary registration 12 months was 2018 or later.

The A1 is at the moment the German producer’s star mannequin on the UK’s used automobile market. Nevertheless, Audi A3 is simply 2,000 searches behind, with 11,584 enquiries per thirty days. Used Audi Q3 ranked third amongst its make household, with 7,973 month-to-month searches, adopted by Audi Q5, with 4,809 enquiries each month, and Audi Q2, with 4,661. Each tenth Google seek for a used automobile is an Audi, making it the most well-liked automobile producer whose autos British drivers are eager to purchase second-hand.

Ford Fiesta takes the third spot because the UK’s hottest used automobile, with 13,032 searches every month. This small hatchback packs pothole-ready suspension supreme for British countryside roads, hassle-free manoeuvrability, broadly obtainable spare elements, all at a budget-friendly price ticket. Regardless of being discontinued final 12 months after 47 years, the Ford Fiesta stays a go-to for younger and senior drivers alike.

The American producer’s on-line UK store solely lists three 2023 used Ford Fiestas, priced across the 20-grand mark. Nevertheless, on Fb Market, 2018 and later fashions begin at simply £1,600.

This British favorite is Ford’s most needed used automobile within the UK. Kuga, Focus and Puma are Ford’s subsequent hottest fashions on the pre-owned market, at a comparatively quick distance from the Ford Fiesta. Brits seek for them 12,060, 11,710 and 9,729 occasions a month, respectively. Ford accounts for 9.4% of all month-to-month on-line searches for used automobiles within the UK.

UK’s prime ten most searched automobile producers on second-hand market and their prime three most searched used automobile fashions within the UK

Different well-liked producers amongst British drivers looking for a used automobile are Toyota, Mercedes-Benz, Kia, Volkswagen, Volvo, Nissan and Vauxhall. The least well-liked carmakers on the pre-owned UK market are Saab, Dodge and Daihatsu, with fewer than 800 on-line searches per 12 months.

Vytas Palovis, VP for Progress at Ovoko, commented on the findings: “Our research reveals a broad spectrum of autos and appropriate drivers, from low-cost and cheerful first saloons to premium SUVs. Regardless of their variations, they share one apparent requirement: aside from Kia, they’re all quite common makes with elements that garages can simply supply. This means that British drivers are sensible, above all.

“Kia carved itself a distinct segment primarily on account of premium options packed in a horny SUV, but in addition due to its seven-year producer guarantee, which a second and even third purchaser may gain advantage from. It provides that much-needed belief on a market dominated by acquainted manufacturers. British MG and pre-2023 South Korean KGM Motors, previously generally known as SsangYong, have comparable intensive guarantee insurance policies. Toyota gives a ten-year guarantee, however drivers will need to have their autos serviced yearly at an official dealership.

“Because the automobile market will get extra aggressive, producers maintain in search of methods to chop prices. This implies some beforehand metallic elements at the moment are plastic, for instance, thus flimsier. Some skilled drivers choose earlier generations with sturdier elements in favour of aesthetic upgrades.”